OLUWAYEMISI MAFEB.A. (HONS), ENGLISH, AM; NIPR, FM; NIMN
Head, Brand Communications
Oluwayemisi Mafe is a graduate of English from the University of Ilorin.
Prior to joining Equity Assurance Plc, a member of Sunu Group, she was the PR & Communications Manager of Konga Online Shopping Limited where she was responsible for managing the online platform’s public relations through strategic engagement of her publics by ensuring consistent delivery of brand message in a timely and relevant manner. She started her career as a Freelance Journalist with Herald Group of Newspapers in Ilorin, and over the years has gained experience in the Marketing Communications industry working with leading Advertising and Public Relations agencies. Prior to Konga, she was with Accion Microfinance Bank and was responsible for the implementation of the Bank’s long- and short-term brand communication strategies including the rebranding to align with global identity.
Oluwayemisi possesses outstanding skills in Strategic Brand Communications and excellent at using Marketing Communication tools to create and sustain demand and preference for brand. Exceptionally motivated, creative and versatile with extensive experience having worked with various marketing communication agencies like The Quadrant Company, TBWA and Insight Communications.
Oluwayemisi is a 2014 Vital Voices Lead Fellow who enjoys the membership of various professional bodies being an Associate Member; Nigerian Institute of Public Relations (NIPR), Associate Member; Women in Management and Business (WIMBIZ) and Full Member; National Institute of Marketing in Nigeria (NIMN).
Oluwayemisi is very passionate about touching lives and she gives expression to this by volunteering for social causes that impacts women and children.